She Shines! Empowering Women in Business
In celebration of Women's Month, DTI Pampanga and the Local Government Unit (LGU) of the City of San Fernando, Pampanga (CSFP) collaborated to organize a Trade Fair for women entrepreneurs, aptly themed "Womenpreneur." The fair was held last March 14-16, 2024 at the Robinson’s Mall, CSFP.
The fair aimed to showcase and celebrate the invaluable contributions of women in the business industry. It provided a platform for 17 MSMEs (Micro, Small, and Medium Enterprises) to exhibit their products. DTI Provincial Director Elenita R. Ordonio also graced the fair to show her support to the women entrepreneurs of the city.
The event featured a diverse range of locally made and handcrafted products, highlighting the creativity, skill, and innovation of women entrepreneurs. From artisanal crafts to homemade delicacies, attendees explored and supported these talented exhibitors' offerings. Among the showcased products include handicrafts made of rattan, perfumeries, women's bags, and accessories, food products such as polvoron, pastillas, cashew nuts, and other pastry products.
"As a small business owner, I cannot overstate the importance of trade fairs in our journey towards success. These events provide invaluable opportunities for entrepreneurs like me to showcase our products and connect with potential customers and partners,” said Ms. Julieta Sampang, owner of Julrhey Food Products.
Through the Womenpreneur Trade Fair, DTI Pampanga and the LGU demonstrated their commitment to empowering women in business and fostering a supportive environment for their entrepreneurial endeavors. The initiative not only celebrated the achievements of women entrepreneurs but also provided them with a valuable platform to showcase their talents, expand their networks, and access new opportunities for growth and success in the marketplace.
By: Charmaine S. Tiongson, Business Counselor | Negosyo Center CSFP
